At first glance, you might think that these posters advertise an mp3 player or a cell phone (which just fell into the hole). What is surprising that it’s actually Philips flat screen advert. It is so thin that it even fell into this narrow hole!

Next time be careful bringing it home – it’s “the thinnest flat screen in its class”.

Agency: Academy of Art university, San Francisco, USA
Photographer /Art Director / Copywriter / :  Daniel Pradilla