That is a very neat and creative advertising, but the campaign has some contrasting opinions. Children lovers say, that having a baby can’t be measured by money and some saved cash can’t be the advantage of not having children. It may be true for those, who want to have kids, but we all understand, that the main target of condom advertising are the people, who don’t want to have children yet. And one of the main reasons are often money. Creative? Yes! Unethical? Maybe.
Advertising Agency: Espiral DP, Guayaquil, Ecuador
Creative Director: Wadih Antón
Probably related ads:
Durex – Creative XXL Condom Ads
Durex – Advertising Extra Large Condoms in a Subtle Way
Nikon’s creative and funny S60 ad campaign
This ad would make the pope cry